Impact assessment is a critical part of our work. Since 2005, we have published our Impact Dashboard to publicly present the findings of our annual analysis. The Dashboard provides a comprehensive description of impact results from the preceding year as well as longitudinal analysis of outcomes across our portfolio. We focus our impact assessment efforts on two broad areas: first, MDIF’s direct impact on clients; and, second, our clients’ impacts on their societies.
Explore the interactive Impact Dashboard presentation showcasing the key findings, and access the complete PDF of the MDIF Impact Dashboard 2016.
61m
people reached with information by MDIF clients
183%
average reach increase after 5 years with MDIF
227%
average sales increase after 5 years with MDIF
Last year, MDIF clients provided news and information to over 60.9 million people in countries where access to free and independent media is under threat, while generating a combined $56.3 million in sales. The Impact Dashboard 2016 found that after five years of working with MDIF, client businesses grew their reach by a median of 33% and their sales by 113%.
The Media Development Impact Dashboard 2016, a detailed analysis of the impact of MDIF’s work on the financial sustainability of independent news businesses, also found that clients ranging from local news websites to national broadcasters had a profound impact on their societies through reporting on corruption and government accountability. Across our portfolio, in 2015 78% of clients exposed corruption scandals in their country and 89% held government leaders accountable for their policy promises.
Key findings by impact area include:
Reach
- After five years of working with MDIF, client reach increased by a median of 33% (on average by 183%)
- From 2014 to 2015, clients increased their total reach by a median of 2.5% (on average by 15%)
Sales
- After five years of working with MDIF, clients increased their sales by a median of 113% (mean of 227%)
- Clients saw a median annual growth rate of 21% (CAGR) during their first five years working with MDIF
Viability
- Median risk rating across the portfolio was 5.71 in 2015, an 8% increase from 2014 but still within the moderate risk range
- Low risk clients made up 27% of our portfolio in 2015, down from 37% in 2014
Client Impacts on Society
- In 2015, 78% of our clients reported on corruption scandals in their country
- In 2015, 89% of our clients held their governments accountable for their policy promises
Want to know more about impact?
Read MDIF’s Impact Dashboard, an annual analysis of our impact results.